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WHAT YOU SEE IS WHAT YOU GET

  • Shooting
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  • Post production
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  • Crew
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  • Production time
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  • Buzz + Honors
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THE BEAUTY OF POWER

Client
Toshiba
Agency
GREY DUSSELDORF

MISSION IMPOSIBLE
20 days from briefing to completion - an impossible task for a very complex job. Naturally, M2Film took on the challenge, and with director Peder Pedersen we created this stunning visualisation of The Beauty of Power.

"WHAT YOU SEE IS WHAT YOU GET"
The award winning creative team consisting of Moritz Grub and Regner Lotz from GREY Düsseldorf in Germany was behind this mindblowing idea, promoting the new Toshiba Portegé labtop.

It was a premise for the production that "what you see is what you get". So this film contains no CGI or any other heavy post production.

This is the real thing - shot with a number of different phantom highspeed cameras in an abandoned soap factory.

This is the real thing
Peder Pedersen

Touch points

  • Viral video
  • Website
Related cases

MISSION IMPOSIBLE
20 days from briefing to completion – an impossible task for a very complex job. Naturally, M2Film took on the challenge, and with director Peder Pedersen we created this stunning visualisation of The Beauty of Power.

“WHAT YOU SEE IS WHAT YOU GET”
The award winning creative team consisting of Moritz Grub and Regner Lotz from GREY Düsseldorf in Germany was behind this mindblowing idea, promoting the new Toshiba Portegé labtop.

It was a premise for the production that “what you see is what you get”. So this film contains no CGI or any other heavy post production.

This is the real thing – shot with a number of different phantom highspeed cameras in an abandoned soap factory.

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